Freelance Certified Financial Planner Workflow Map

In this article, we’ve created a starter Freelance Certified Financial Planner Workflow Map that you can use to start planning out your product/service delivery and we’ve outlined a few examples of experiments that you can run in your Freelance Certified Financial Planner role.

Ready to get started? Download the Workflow Map template or get in touch to discuss how a workflow coach could help you fast-track your business improvement.

Systems & Processes for Freelance Certified Financial Planner

The path towards better systems and processes in your Freelance Certified Financial Planner role starts with mapping out your most important business processes. Being able to see your business processes laid out visually helps you to collaborate with your team on how to improve and grow. By repeating this collaboration process, you’ll develop a culture of continuous improvement that leads to a growing business and streamlined systems and processes that increase customer & staff experience.

To help you start mapping out your processes, we’ve developed a sample flow for a Freelance Certified Financial Planner Workflow Map that you can use with your team to start clarifying your processes and then run Business Experiments so you can build a better business.

Workflow Map For A Freelance Certified Financial Planner

1. Initial consultation: Meet with the client to understand their financial goals, needs, and current financial situation.
2. Data gathering: Collect all relevant financial information from the client, including income, expenses, assets, and liabilities.
3. Analysis and evaluation: Analyze the client’s financial data to identify strengths, weaknesses, opportunities, and threats. Evaluate their current financial plan and investment portfolio.
4. Goal setting: Collaborate with the client to establish clear and measurable financial goals based on their aspirations and risk tolerance.
5. Financial plan development: Create a comprehensive financial plan that includes strategies for budgeting, saving, investing, retirement planning, tax optimization, and risk management.
6. Plan presentation: Present the financial plan to the client, explaining the recommended strategies and answering any questions or concerns they may have.
7. Implementation: Assist the client in executing the financial plan by helping them open investment accounts, setting up automatic contributions, and implementing recommended strategies.
8. Ongoing monitoring: Regularly review the client’s financial plan and investment portfolio to ensure they remain aligned with their goals. Make adjustments as necessary.
9. Performance reporting: Provide periodic performance reports to the client, detailing the progress made towards their financial goals and the performance of their investments.
10. Continuous improvement: Collaborate with the client to identify areas for improvement in their financial plan and make necessary adjustments to optimize their financial well-being

Business Growth & Improvement Experiments

Experiment 1: Client Referral Program
Description: Implement a client referral program where existing clients are incentivized to refer new clients to the freelance certified financial planner. Offer a reward or discount for each successful referral made by a client.
Expected Outcome: Increased client base and business growth through word-of-mouth marketing, resulting in a higher number of potential clients and increased revenue.

Experiment 2: Streamlined Onboarding Process
Description: Review and streamline the onboarding process for new clients, ensuring that it is efficient and effective. Automate certain tasks, such as document collection and account setup, to reduce manual work and improve the overall client experience.
Expected Outcome: Improved client satisfaction, reduced onboarding time, and increased capacity to take on more clients, leading to business growth and enhanced reputation.

Experiment 3: Enhanced Online Presence
Description: Invest in improving the freelance certified financial planner’s online presence by creating a professional website, optimizing search engine visibility, and maintaining an active presence on relevant social media platforms. Share valuable financial insights and engage with potential clients through informative content.
Expected Outcome: Increased brand visibility, improved credibility, and a higher likelihood of attracting potential clients who are actively searching for financial planning services online.

Experiment 4: Specialized Niche Marketing
Description: Identify a specific niche within the finance and accounting industry, such as retirement planning for small business owners or financial planning for young professionals, and develop a targeted marketing strategy to reach and engage with this specific audience.
Expected Outcome: Increased visibility and recognition as an expert in the chosen niche, attracting clients who require specialized financial planning services. This can lead to higher client satisfaction, increased referrals, and business growth.

Experiment 5: Collaboration with Complementary Professionals
Description: Establish partnerships or collaborations with professionals in complementary fields, such as tax accountants, estate planners, or insurance agents. Offer joint services or referral arrangements to provide clients with a comprehensive financial planning experience.
Expected Outcome: Expanded service offerings, increased client satisfaction, and potential cross-referrals from partner professionals, resulting in business growth and a stronger reputation as a one-stop financial planning solution.

Experiment 6: Client Feedback and Satisfaction Surveys
Description: Implement a system to collect regular feedback from clients, either through surveys or one-on-one discussions, to understand their needs, preferences, and satisfaction levels. Use this feedback to continuously improve services and address any areas of improvement.
Expected Outcome: Enhanced client satisfaction, improved service quality, and increased client retention. This can lead to positive word-of-mouth referrals and a stronger reputation within the industry

What Next?

The above map and experiments are just a basic outline that you can use to get started on your path towards business improvement. If you’d like custom experiments with the highest ROI, would like to work on multiple workflows in your business (for clients/customers, HR/staff and others) or need someone to help you implement business improvement strategies & software, get in touch to find out whether working with a workflow coach could help fast-track your progress.