Freelance Concept Artist Workflow Map

In this article, we’ve created a starter Freelance Concept Artist Workflow Map that you can use to start planning out your product/service delivery and we’ve outlined a few examples of experiments that you can run in your Freelance Concept Artist role.

Ready to get started? Download the Workflow Map template or get in touch to discuss how a workflow coach could help you fast-track your business improvement.

Systems & Processes for Freelance Concept Artist

The path towards better systems and processes in your Freelance Concept Artist role starts with mapping out your most important business processes. Being able to see your business processes laid out visually helps you to collaborate with your team on how to improve and grow. By repeating this collaboration process, you’ll develop a culture of continuous improvement that leads to a growing business and streamlined systems and processes that increase customer & staff experience.

To help you start mapping out your processes, we’ve developed a sample flow for a Freelance Concept Artist Workflow Map that you can use with your team to start clarifying your processes and then run Business Experiments so you can build a better business.

Workflow Map For A Freelance Concept Artist

1. Initial consultation: Meet with the client to discuss their project requirements, goals, and vision.
2. Concept development: Create initial sketches and designs based on the client’s brief and feedback.
3. Feedback and revisions: Gather feedback from the client and make necessary revisions to the concept.
4. Finalize concept: Refine the chosen concept and present it to the client for approval.
5. Production: Begin the production phase, where the concept is further developed and refined.
6. Progress updates: Regularly communicate with the client to provide updates on the project’s progress.
7. Client review: Present the near-final product to the client for their review and feedback.
8. Revisions and refinements: Incorporate client feedback and make any necessary revisions to the product.
9. Final delivery: Prepare the final product for delivery, ensuring all client requirements are met.
10. Post-delivery support: Provide any necessary support or assistance to the client after the product is delivered, such as addressing any issues or making additional adjustments

Business Growth & Improvement Experiments

1. Name: Collaborative Portfolio Review
Description: Organize a portfolio review session with fellow concept artists or industry professionals to receive constructive feedback and suggestions for improvement. This can be done through online platforms or in-person meetups.
Expected Outcome: Gain valuable insights and identify areas for growth in your artwork, leading to an enhanced portfolio that showcases your skills and attracts more clients.

2. Name: Diversify Skill Set
Description: Identify a new skill or technique within the design and creative industry that complements your concept art expertise. Invest time in learning and practicing this skill to expand your service offerings.
Expected Outcome: By diversifying your skill set, you can attract a wider range of clients and projects, increasing your business opportunities and potential income.

3. Name: Streamline Communication Process
Description: Evaluate your current communication methods with clients, such as email, phone calls, or project management tools. Experiment with different communication platforms or software to find the most efficient and effective way to interact with clients and manage project details.
Expected Outcome: Improved communication processes will lead to better client satisfaction, reduced misunderstandings, and increased productivity, ultimately streamlining your business operations.

4. Name: Networking Events Attendance
Description: Attend industry-specific conferences, workshops, or networking events to connect with potential clients, fellow artists, and industry influencers. Actively engage in conversations, exchange business cards, and showcase your portfolio.
Expected Outcome: Networking events provide opportunities to expand your professional network, establish valuable connections, and potentially secure new projects or collaborations, leading to business growth.

5. Name: Social Media Marketing Campaign
Description: Develop a targeted social media marketing campaign to promote your concept art services. Create engaging content, share your artwork, and interact with your audience to build a strong online presence.
Expected Outcome: Increased brand visibility, a larger following, and potential client inquiries, resulting in a broader client base and business growth.

6. Name: Client Feedback Surveys
Description: Implement a system to collect feedback from clients after completing projects. Create a short survey to gather their opinions on your work, communication, and overall experience.
Expected Outcome: Client feedback surveys provide valuable insights into areas for improvement, allowing you to refine your services, enhance client satisfaction, and potentially receive positive testimonials or referrals.

7. Name: Pricing Experimentation
Description: Test different pricing strategies for your concept art services, such as hourly rates, fixed project fees, or tiered pricing based on complexity. Monitor the impact on client acquisition, project volume, and overall profitability.
Expected Outcome: By experimenting with pricing, you can find the optimal balance between attracting clients and ensuring fair compensation for your skills, leading to increased revenue and business growth.

8. Name: Portfolio Website Optimization
Description: Analyze your portfolio website’s user experience, design, and content. Experiment with different layouts, navigation structures, and presentation styles to create an engaging and visually appealing online portfolio.
Expected Outcome: A well-optimized portfolio website will attract more visitors, keep them engaged, and increase the likelihood of potential clients reaching out for projects, ultimately growing your business

What Next?

The above map and experiments are just a basic outline that you can use to get started on your path towards business improvement. If you’d like custom experiments with the highest ROI, would like to work on multiple workflows in your business (for clients/customers, HR/staff and others) or need someone to help you implement business improvement strategies & software, get in touch to find out whether working with a workflow coach could help fast-track your progress.