Freelance Information Designer Workflow Map

In this article, we’ve created a starter Freelance Information Designer Workflow Map that you can use to start planning out your product/service delivery and we’ve outlined a few examples of experiments that you can run in your Freelance Information Designer role.

Ready to get started? Download the Workflow Map template or get in touch to discuss how a workflow coach could help you fast-track your business improvement.

Systems & Processes for Freelance Information Designer

The path towards better systems and processes in your Freelance Information Designer role starts with mapping out your most important business processes. Being able to see your business processes laid out visually helps you to collaborate with your team on how to improve and grow. By repeating this collaboration process, you’ll develop a culture of continuous improvement that leads to a growing business and streamlined systems and processes that increase customer & staff experience.

To help you start mapping out your processes, we’ve developed a sample flow for a Freelance Information Designer Workflow Map that you can use with your team to start clarifying your processes and then run Business Experiments so you can build a better business.

Workflow Map For A Freelance Information Designer

1. Initial consultation: Meet with the client to understand their requirements, goals, and expectations for the project.
2. Research and analysis: Conduct thorough research on the client’s industry, target audience, and competitors to gather relevant information.
3. Concept development: Brainstorm and develop creative ideas and concepts that align with the client’s vision and objectives.
4. Design creation: Use design software and tools to create visually appealing and engaging designs that effectively communicate the desired message.
5. Client feedback and revisions: Present the initial design concepts to the client for feedback and incorporate their suggestions and revisions into the final design.
6. Finalization and approval: Refine the design based on client feedback and obtain their final approval before proceeding to the next stage.
7. Production and implementation: Prepare the final design files and assets for production or implementation across various mediums, such as print, digital, or multimedia.
8. Quality assurance: Conduct a thorough review and quality check of the final design to ensure it meets the highest standards and is error-free.
9. Delivery and presentation: Deliver the final design to the client, either digitally or physically, and present it in a professional and engaging manner.
10. Post-delivery support: Provide ongoing support and assistance to the client after the delivery of the design, addressing any questions, concerns, or additional requirements they may have

Business Growth & Improvement Experiments

1. Name: Implement a client feedback system
Description: Set up a structured process to collect feedback from clients after completing a project. This can include surveys, interviews, or feedback forms. Regularly analyze and review the feedback to identify areas of improvement and address any concerns or issues raised by clients.
Expected Outcome: By actively seeking and incorporating client feedback, you can enhance your understanding of their needs and preferences, leading to improved project outcomes, increased client satisfaction, and potentially more repeat business or referrals.

2. Name: Develop standardized project templates
Description: Create a set of standardized project templates that outline the key steps, deliverables, and timelines for different types of information design projects. These templates can serve as a guide for both you and your clients, ensuring clear expectations and a streamlined workflow.
Expected Outcome: Standardized project templates can help you save time by eliminating the need to start from scratch with each new project. They also provide a consistent structure for your work, making it easier to manage multiple projects simultaneously and reducing the chances of errors or miscommunication.

3. Name: Offer additional complementary services
Description: Identify complementary services that align with your information design expertise and can add value to your clients. This could include data visualization workshops, infographic audits, or content strategy consultations. Assess the demand for these services among your existing client base and consider offering them as optional add-ons.
Expected Outcome: By diversifying your service offerings, you can increase your revenue streams and attract new clients who may be interested in these additional services. This expansion can also position you as a more comprehensive solution provider, enhancing your reputation and competitiveness in the design and creative industry.

4. Name: Collaborate with other freelancers or agencies
Description: Explore partnerships or collaborations with other freelancers or agencies in related fields, such as copywriters, web developers, or marketing consultants. By combining your expertise and resources, you can offer clients a more comprehensive package and tap into each other’s networks for potential referrals.
Expected Outcome: Collaborations can lead to a broader range of project opportunities, as well as access to new client bases. Additionally, by working with other professionals, you can leverage their skills and knowledge to deliver higher-quality projects, ultimately enhancing client satisfaction and potentially increasing your rates.

5. Name: Invest in professional development and new tools
Description: Stay updated with the latest trends, techniques, and tools in information design by investing in professional development courses, attending industry conferences, or joining design communities. Additionally, explore new software or tools that can streamline your workflow, improve efficiency, or enhance the quality of your deliverables.
Expected Outcome: Continuous learning and adopting new tools can help you stay ahead of the competition, expand your skill set, and offer innovative solutions to clients. By demonstrating your expertise in cutting-edge techniques and utilizing efficient tools, you can attract more clients and potentially command higher rates for your services

What Next?

The above map and experiments are just a basic outline that you can use to get started on your path towards business improvement. If you’d like custom experiments with the highest ROI, would like to work on multiple workflows in your business (for clients/customers, HR/staff and others) or need someone to help you implement business improvement strategies & software, get in touch to find out whether working with a workflow coach could help fast-track your progress.