Freelance Legal Blogger Workflow Map

In this article, we’ve created a starter Freelance Legal Blogger Workflow Map that you can use to start planning out your product/service delivery and we’ve outlined a few examples of experiments that you can run in your Freelance Legal Blogger role.

Ready to get started? Download the Workflow Map template or get in touch to discuss how a workflow coach could help you fast-track your business improvement.

Systems & Processes for Freelance Legal Blogger

The path towards better systems and processes in your Freelance Legal Blogger role starts with mapping out your most important business processes. Being able to see your business processes laid out visually helps you to collaborate with your team on how to improve and grow. By repeating this collaboration process, you’ll develop a culture of continuous improvement that leads to a growing business and streamlined systems and processes that increase customer & staff experience.

To help you start mapping out your processes, we’ve developed a sample flow for a Freelance Legal Blogger Workflow Map that you can use with your team to start clarifying your processes and then run Business Experiments so you can build a better business.

Workflow Map For A Freelance Legal Blogger

1. Initial client consultation: This stage involves understanding the client’s requirements, discussing their legal blogging needs, and identifying the target audience and goals.

2. Topic research and selection: In this stage, the freelance legal blogger conducts thorough research on legal topics, identifies relevant trends, and selects engaging and informative topics for the blog posts.

3. Content creation: The freelance legal blogger creates high-quality, well-researched, and engaging blog posts that provide valuable legal information to the target audience. This stage includes writing, proofreading, and editing the content.

4. Review and approval: The client reviews the blog post draft and provides feedback or suggestions for revisions. The freelance legal blogger incorporates the client’s input and ensures the content aligns with the client’s expectations.

5. Formatting and optimization: At this stage, the freelance legal blogger optimizes the blog post for search engines by incorporating relevant keywords, formatting the content for readability, and adding appropriate headings, subheadings, and bullet points.

6. Publishing and promotion: The blog post is published on the client’s website or blog platform. The freelance legal blogger may also assist in promoting the blog post through social media channels, email newsletters, or other marketing strategies.

7. Monitoring and analytics: The freelance legal blogger tracks the performance of the published blog post, monitors website traffic, engagement metrics, and user behavior using analytics tools. This stage helps identify areas for improvement and informs future content creation strategies.

8. Client feedback and revisions: The client provides feedback on the published blog post, and the freelance legal blogger incorporates any necessary revisions or updates based on the client’s input.

9. Content repurposing: In this stage, the freelance legal blogger repurposes the blog post content into other formats, such as social media posts, infographics, videos, or podcasts, to maximize its reach and engagement.

10. Continuous improvement and strategy refinement: The freelance legal blogger and the client collaborate to analyze the overall performance of the blog posts, identify areas for improvement, and refine the content strategy to enhance the effectiveness of future blog posts

Business Growth & Improvement Experiments

Experiment 1: Guest Blogging Collaboration
Description: Collaborate with other legal bloggers to write guest posts for each other’s blogs. This experiment aims to expand the reach and audience of the freelance legal blogger by tapping into the existing readership of other established bloggers in the industry. By sharing valuable content with a new audience, the blogger can increase their visibility and attract new clients.
Expected Outcome: Increased website traffic, higher engagement, and potential new clients as a result of exposure to a wider audience.

Experiment 2: Content Diversification
Description: Expand the range of content formats beyond traditional blog posts. This experiment involves creating different types of content such as videos, podcasts, infographics, or webinars to cater to different learning preferences and engage a broader audience. By diversifying the content, the freelance legal blogger can attract new readers and establish themselves as an authority in the field.
Expected Outcome: Increased engagement, improved brand recognition, and a larger audience base due to the availability of content in various formats.

Experiment 3: Social Media Advertising Campaign
Description: Launch a targeted social media advertising campaign to promote the freelance legal blogger’s services and content. This experiment involves identifying the most relevant social media platforms for the target audience and creating compelling ads to drive traffic to the blog or website. By leveraging the power of social media advertising, the blogger can increase brand awareness, reach a wider audience, and generate leads.
Expected Outcome: Increased website traffic, higher engagement, and potential new clients as a result of targeted advertising efforts.

Experiment 4: Collaboration with Influencers
Description: Collaborate with influential figures in the legal industry, such as lawyers, legal scholars, or industry experts, to create joint content or promote each other’s work. This experiment aims to leverage the credibility and reach of these influencers to expand the freelance legal blogger’s network and attract new clients. By associating with respected professionals, the blogger can enhance their reputation and gain exposure to a larger audience.
Expected Outcome: Increased credibility, expanded network, and potential new clients through exposure to the influencer’s audience.

Experiment 5: Streamlining Content Creation Process
Description: Implement a more efficient content creation process by utilizing tools and techniques to streamline the writing and editing workflow. This experiment involves exploring project management software, content planning tools, or hiring freelance editors to optimize the content creation process. By improving efficiency, the freelance legal blogger can increase productivity, deliver high-quality content consistently, and potentially take on more clients.
Expected Outcome: Increased productivity, improved content quality, and the ability to handle a higher volume of work

What Next?

The above map and experiments are just a basic outline that you can use to get started on your path towards business improvement. If you’d like custom experiments with the highest ROI, would like to work on multiple workflows in your business (for clients/customers, HR/staff and others) or need someone to help you implement business improvement strategies & software, get in touch to find out whether working with a workflow coach could help fast-track your progress.