Freelance Vlogger Workflow Map

In this article, we’ve created a starter Freelance Vlogger Workflow Map that you can use to start planning out your product/service delivery and we’ve outlined a few examples of experiments that you can run in your Freelance Vlogger role.

Ready to get started? Download the Workflow Map template or get in touch to discuss how a workflow coach could help you fast-track your business improvement.

Systems & Processes for Freelance Vlogger

The path towards better systems and processes in your Freelance Vlogger role starts with mapping out your most important business processes. Being able to see your business processes laid out visually helps you to collaborate with your team on how to improve and grow. By repeating this collaboration process, you’ll develop a culture of continuous improvement that leads to a growing business and streamlined systems and processes that increase customer & staff experience.

To help you start mapping out your processes, we’ve developed a sample flow for a Freelance Vlogger Workflow Map that you can use with your team to start clarifying your processes and then run Business Experiments so you can build a better business.

Workflow Map For A Freelance Vlogger

1. Content planning: The freelance vlogger starts by brainstorming and planning the type of content they want to create for their audience. This includes deciding on topics, themes, and formats for their videos.

2. Pre-production: This stage involves tasks such as scripting, storyboarding, and gathering any necessary equipment or props for the video shoot. The vlogger may also conduct research or interviews to gather information for their content.

3. Video production: This is where the vlogger actually films the video content. It includes tasks such as setting up the camera, lighting, and audio equipment, as well as recording the footage according to the planned script or outline.

4. Editing: After the video shoot, the vlogger moves on to the editing stage. They review the footage, select the best takes, and edit the video using software tools. This includes adding transitions, effects, music, and any necessary graphics or text overlays.

5. Post-production: Once the video is edited, the vlogger may perform additional tasks such as color correction, audio enhancement, and finalizing the overall look and feel of the video. They ensure that the video is ready for publishing and meets their quality standards.

6. Publishing: At this stage, the vlogger uploads the finished video to their chosen platform, such as YouTube or Vimeo. They may also optimize the video’s title, description, and tags to improve its visibility and reach a wider audience.

7. Promotion: After publishing the video, the vlogger focuses on promoting it to their target audience. This may involve sharing the video on social media, engaging with viewers through comments and messages, and collaborating with other influencers or brands to increase exposure.

8. Engagement: The vlogger actively engages with their audience by responding to comments, answering questions, and fostering a sense of community. They may also encourage viewers to subscribe, like, and share their videos to increase engagement and reach.

9. Analytics and feedback: The vlogger regularly analyzes the performance of their videos using analytics tools provided by the platform. They track metrics such as views, watch time, audience demographics, and engagement rates. They also gather feedback from viewers to understand their preferences and improve future content.

10. Continuous improvement: Based on the analytics and feedback received, the vlogger identifies areas for improvement in their content creation process. They may refine their topics, storytelling techniques, video quality, or engagement strategies to enhance the overall experience for their audience

Business Growth & Improvement Experiments

Experiment 1: Collaborative Video Series
Description: Collaborate with other vloggers or influencers in the sales and marketing industry to create a video series where you share insights, tips, and strategies. Each video can be posted on both channels, allowing for cross-promotion and exposure to a wider audience.
Expected Outcome: Increased visibility and reach, attracting new subscribers and followers, and establishing yourself as an authority in the sales and marketing industry.

Experiment 2: Targeted Content Creation
Description: Analyze your audience demographics and interests to identify specific topics or niches within the sales and marketing industry that resonate with them. Create targeted content, such as tutorials, case studies, or industry insights, that addresses their needs and interests.
Expected Outcome: Higher engagement rates, increased viewership, and a more loyal and engaged audience, leading to potential collaborations and business opportunities.

Experiment 3: Video Optimization and SEO
Description: Optimize your video titles, descriptions, and tags with relevant keywords related to sales and marketing. Conduct keyword research to identify popular search terms and incorporate them strategically into your video content. Additionally, focus on creating compelling thumbnails and engaging video intros to capture viewers’ attention.
Expected Outcome: Improved search engine rankings, increased organic traffic to your videos, and higher visibility in search results, resulting in more views, subscribers, and potential clients.

Experiment 4: Diversify Content Formats
Description: Experiment with different content formats to cater to various preferences and consumption habits of your audience. Consider creating shorter videos, live streams, podcasts, or written blog posts that complement your video content. Repurpose existing video content into different formats to maximize reach and engagement.
Expected Outcome: Attracting a wider audience, catering to different learning styles, and increasing overall engagement and viewership across multiple platforms.

Experiment 5: Audience Feedback and Interaction
Description: Actively engage with your audience by encouraging comments, questions, and feedback on your videos. Respond to comments promptly and consider incorporating viewer suggestions or answering their questions in future videos. Conduct polls or surveys to gather insights on their preferences and interests.
Expected Outcome: Building a stronger connection with your audience, fostering a sense of community, and gaining valuable feedback to improve your content and tailor it to their needs, resulting in increased loyalty and viewership

What Next?

The above map and experiments are just a basic outline that you can use to get started on your path towards business improvement. If you’d like custom experiments with the highest ROI, would like to work on multiple workflows in your business (for clients/customers, HR/staff and others) or need someone to help you implement business improvement strategies & software, get in touch to find out whether working with a workflow coach could help fast-track your progress.